- Includes index. - 1. Decisions for Starting a Record Label -- 2. Setting Up Your Business -- 3. Financing Your Business -- 4. Setting Up Your Record Label -- 5. Getting Your Legal Affairs in Order -- 6. Copyright and Publishing Decisions -- 7. Signing Artists to Your Label -- 8. Creating Your Product -- 9. The Manufacturing Process -- 10. How Record Distributors Operate -- 11. Preparing to Market and Promote Your Product -- 12. Getting Product into Stores -- 13. The International Market -- 14. Getting Publicity for Your Product -- 15. Getting Radio Play -- 16. Getting Retail and Club Promotion -- 17. Using the Internet to Promote and Market Your Product -- 18. Some Advice from the Pros.
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